Back in the day while I was in college at the University of Washington, I longed to shop at a fun place that had ever changing, affordable clothes that didn't break student budget. I couldn't get enough of shopping on Melrose in LA or SoHo in NYC. My friends always admired the items I brought back from these shopping trips and it made me wonder why these types of stores weren't in Seattle.

     So when I returned from living down in Southern California, I decided I was tired of being in corporate America and yearned to live out my dream of opening a boutique. Now, our store has become a popular place among the neighborhood and college fashionistas - nothing but an overnight success.

     My personal philosophy is "money doesn’t buy style" and our clothes reflect that motto. Our inventory changes every month and our range of fashion is from East Coast to West Coast. It's fun to be girly sometimes and don't let society confine you to who you should be and what you should look like. Define yourself.

     Happy shopping! I hope you like what you see and if you have any suggestions, I would love to hear from you.

Jennifer Wen
Owner